Working Online

My name is Mike Norris and I am here to help people like you that are starting a home business and most likely want to be working online. You are probably a little frustrated. I have maybe a unique experience in that I started making money pretty soon after I started online about 5 years ago. Not a lot but some nice part time income.

Then the wheels fell off. I was in the drop shipping business selling physical products several different ways. 90% of my traffic came from paid traffic, mainly pay per click. You can read more about what happened in different posts on the site.

About two years ago I decided to switch up and try my hand at affiliate marketing and blogging. I have made every mistake an online marketer can make. I am very non-technical. Most of you are probably in the same boat.

A lot of coaches and mentors don’t really understand that. Coaches that are technically proficient tend to leave out steps when they teach you something. They assume you know some things you don’t.

You buy a product that that shows you how to install something in 5 easy steps. Problem is you can’t get past step 2 for some reason. I now how you feel. Happens to me on a weekly basis. There are ways around this.

Enough of that for now.

My goal here is to provide you with quality information and to give you some insight into whom you can trust online to provide you with the help you need as you start working online from your home.

Or maybe you have already built a niche website and not making the progress you feel you are capable of. There is help out there. But you need the right kind of help before you waste thousands of dollars like I did and hundreds of thousands of others like me trying to make the easy money online.

Lets take this journey to full time employment online together.

Again this Mike Norris and I more than welcome your questions and comments below.

 

 

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eBay Releases New Advanced Selling Strategies

eBay Advanced Selling Strategies eBay has released it’s new Advanced Selling Strategies e-book. Although I no longer sell on eBay I know a lot of you do. It’s a good place to start and some choose to stay there and make a living.

I don’t consider the strategies advanced but there are some very good resources including the “Quick Links To eBay Resources” and  “Powerseller Resources” .

You can download the free e-book by clicking here

Home Business

How Working Online Started For Me

get started onlineMy entire life I have been entrepreneurial. When I got out of the Marine Corps in 1980 I went to work as a dispatcher for a trucking company.

Let’s just say it was the most miserable 8 years of my life. I pretty much hated every minute of it.

I was going to college at night but spent most of my trying to figure how I could start my own business.

After the trucking company I found a job as a Private Investigator. I worked for other PI companies for about 4 years before I decided to try it on my own.

For you old folks I can tell you it’s not like Magnum PI…Not at all.

It’s a tough job… Hard to find steady gigs. Most of the jobs you are on you are either dying in the heat or freezing to death.

Fast forward to 2006.

Getting Started Working Online

I started reading a lot about working online in 2005. At the start of 2006 I entered the online world.

With almost NO computer skills.

I paid a guy $1995.00 to build me an e-commerce website. He also sold me the products he put on my website.

That was my first mistake. But I didn’t know at the time I was competing with him and a ton of other people with the exact same website he built for everyone else.

He would sell the products to me for pretty much the same price he was selling to everyone else including retail…

So making a profit was hard without raising my prices way up.

But I found a way to make couple thousand dollars a month by doing PPC (Pay Per Click). This is when you could buy clicks for a $0.05 – $00.10. Before I learned PPC I was making basically nothing.

But then I deployed for the 2nd time to Iraq around August 2006. I had someone back checking my site for sales each day because my internet was up and down. Everything went pretty good until sometime in 2007.

All of sudden I noticed no sales. I then looked at my PPC and saw that the prices I was paying for clicks were moving up. No longer could you buy clicks for a nickel. They were pretty much a quarter and up. Still I did not think a whole lot about it. I just knew it was cutting into my profits.

By the time my tour was over in late 2007 PPC prices were out of control. I could no longer operate and make a profit.

… As a matter of fact I lost a lot money trying to figure out what was going on before I stopped doing PPC.

I had not heard of the Google Slap but I experienced it.

So I am back home and finally figure out I need to learn a new way to get traffic. I went to an Internet Marketing Seminar and getting free traffic basically by doing article marketing and SEO was the rage.

So I started writing articles and putting blog posts on free blogs like blogger. I got some traffic but very little.

Somehow I figured out I could dropship my products from Amazon and eBay. So I started selling PI gear and hidden cameras that I had on my site. I did not do much with eBay but I was getting a sell or two a day on Amazon.

Of course when you dropship you always have the out of stock issue. More on that in a later post…

… It’s critically important you avoid out of stock issues now.

I was dabbling in affiliate marketing by 2001 and decided that was the way to go because I was just not getting enough sales on my e-commerce site.

More on that in the next post,

Mike

 

My Journey

My Journey From Here Forward | Nov. 7, 2014

I decided to start a blog series titled my journey.

It’s a little late since I have been online since 2006…

But maybe not. I have made a little money here and there but I certainly have not gotten rich.

As a matter of fact I have spent so much money buying products and attending seminars I am pretty sure I am still in the hole… 

Nope I know I am.

More on my numbers in later posts.

Why am I doing this?

Because a few things happened in my life in the last 2 months that sort of put me back at square one. Kind of anyway. I will explain later.

I will have some blog posts detailing what I did 6 -7 years ago when I started and you will be able to learn from my mistakes. Believe me people still make the same mistakes online today I did back then.

More importantly you will be able to follow what I am doing now to have success even though I have had some setbacks. This will make me accountable to you guys and push me to accomplish my plans now.

Basically I am starting over for 2 reasons.

1. Financial setback

2. Time to do things the right way and start making real money online

You will also see what is working for me now and see if I make some of the same dumb mistakes again.

Be sure to check back daily. I will post daily…Sometimes more to get caught up with where I am now so we can really get this new journey going.

Please post your comments below as I would like to hear about your journey starting an online business also.

Later,
Mike

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Video Marketing The Fastest Way To Get Sales

Video marketing a true key strategic component and key business difference maker for internet marketers who want to communicate effectively with their customers and potential customers.

The internet is full of information and the average attention span of a web user today is measured in seconds. When web users search for their information at a search engine, they will get thousands of search results…

You have to be seen to get visitors to your site or salespage…

When they visit your website, they may only spend a few seconds  to scan through what you are selling or proposing and decide whether your content, style, look and approach is a good fit for what they were actually looking for.

These first few seconds are crucial and if you can delivery clear and targeted message by offering a fast, highly visual way to get their further attention and engage their interest, then…

… bingo you win.

So how do you keep your products and services from getting lost in those thousands of search results?

Video Marketing Is The Most Powerful Method Of Telling Your Story On The Market Today

Does this mean that by simply putting up a 10-min video tutorial on your website that you will instantly sell more products or services?

Of course not…

But it does you a better chance of competing than ever before.

… And the great thing is you no longer need a fancy camera or any special skills to make videos.

Last year at this time I was scared to death of video.

I now have up over a 100 videos on You Tube, Facebook and other places scattered around the internet.

I took a few courses and watched some You Tube videos to learn. I started with a Flip Cam, then graduated to using the web cam on my computer and now I also use my I-phone to make quick videos …

If I can do it anyone can.

video marketing

Why Do I Need Video You Ask?

Few stats for you:

. Adding video to a site that sells ANYTHING increases conversion rate by an average of 30%.

. Customers are 85% more likely to make a purchase on a website after they have watched a video.

. Adding a video to your Squeeze Page can increase your optin rate by 51% or more. (I am building lists for the first time in my life because of this)

.  Users stay at least 2 minutes longer on sites with videos

These are just a few reason you need to start using video. There are a ton of courses out there on using video and video marketing. Most are expensive or are lacking something.

Don’t you hate when you buy a course and and the owner leaves something out that you need to really understand what you are doing?

… Happens all the time.

I recently discovered a former corporate video professional that has broken everything down for us…

Joey Xoto

Smart guy that really knows his stuff. Other video experts are now promoting him because his training is so good.

In his video marketing training just a few things you will learn

. You don’t need a website

. You DON’T need to be on camera

. You don’t need a fancy camera… Just you computer

. No need to invest money on videos that don’t convert for you

. You will make videos that convert

. You don’t any expensive software or special skills

Joey make this easy for you.

You can go check out more about Joey and his course here

Stupid cheap… But the guy actually likes to help people.

So if you are ready to harness the power of video marketing, regardless of your experience level click here

 

 

 

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Boosting Your Success With 5 Affiliate Marketing Tips

5 affiliate marketing tips The 5 affiliate marketing tips below will get you started on the right track in your affiliate marketing career if you or new or have been struggling. The 4 part course on affiliate marketing at the end of this article is a free gift to you from one of my friends, mentor and best affiliate marketers I know.

Affiliate marketing is an excellent way to make some money from your website, no matter what type of site you have. Whether you have an engaging blog or an informative research based site, affiliate marketing is great to find quality products that your readers will enjoy.

1. Why is it important to choose quality products?

You don’t want to ruin your name by promoting worthless products. Word does spread on the internet rapidly even though it’s a gigantic space.

You want your name associated with good quality products that help people.

2. Why should you test out the products first?

You want to test products first so:

You know the product does what it says it does.

You know the products is a good quality product.

You know how the product works so you can explain it to your readers… And

You can make a decision if this is a product you would feel good about promoting to you readers and followers.

3. Why should you hold out for generous commissions?

It’s very hard to make a living off of 10-20% commissions. There are plenty of products out there now that 50-75% commission and some that even pay a 100% commission.

You are leaving money on the table when you promote products that pay you almost nothing. You will need huge amounts of sales to make any money off of small commissions and most people just do not have the traffic or readers to make the sales in the numbers needed to succeed with a low commission model.

4. Why should you look for a high sales conversion ratio?

This one is easy. The products with a high sales conversion rate are products that are making money.

The product has to be pretty good and they probably have great marketing behind them to close sales for you.

5. Why should you make sure you get credit for every sale from your site?

The simple answer is if you don’t get credit  for each sale  you are losing money. Affiliate marketing is tough enough without giving away commissions. So track all the products you are promoting.

Sometimes companies make honest mistakes. If you find you are not getting paid and they company does not correct their mistake, stop promoting their product.

Affiliate marketing is a great way to make some extra money or make a living, but it requires research and hard work in order to maximize your profits. These 5 affiliate marketing tips will certainly help you on the way.

To learn more about affiliate marketing, get the free 4 part affiliate marketing course by clicking here

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Creating Your Future For Your Business

creating your future   Are you creating your future for your business or just flying by the seat of your pants?

What do you want to achieve in the next 12 months? The next month? The next week? Tomorrow?

More new customers per week? Higher average order amounts? Better customer service ratings? No matter what it is you are shooting for, goal setting is one of the most important things that you will do in the next 12 month’s.

 

You don’t have to wait until New Year’s to set your goals. Especially if you are starting something new or if you old goals have fallen by the wayside.

I’ve got 3 tips to help you get there.

1. Keep Goals Challenging but Realistic.

Any goal that you set for your company should be challenging but don’t over do it. For example, if you had an average order amount of $100 last year, you wouldn’t want to set your goal for this year at $1000 per order.

Unless you make drastic changes in how your company runs or what you are selling, that goal is just not realistic. You know best what you may be able to achieve in your particular industry, so be honest with yourself and set your goals accordingly.

2. Write All Your Goals Down

You may say to yourself, “Did I want to get 20 more new customers per week this year.” A few months later you will be asking again “Did I say I wanted 20 or 30?” Or more realistically, you have forgotten that you even made that goal.

If you have all of your goals written down you will be able to not only go back and check them, you will also be able to go down the list every few months and check to see how many of them you have completed.

3. Assess Your Current Situation.

To set goals you have to know where you are at right now. You must track everything.

I was terrible at tracking everything for years and I learned some hard lessons as a result. You want to keep track of how you are doing and if there is ever a hiccup you can spot it and you can fix it quickly. Don’t assume anything. Always assess the current situation before setting a new goal.

It’s Only Going to Hurt A Little…

Now, in financial goal setting for your business, one invariably comes to the question: How do I decide on a budget when starting a marketing plan?

This is obviously the first question that you have to answer in creating your future for your business. In order to get started on your new campaign you will need to know this. And in order to reach the income goals you have set for yourself it’s a must.

So how do you figure out what your marketing budget should be? Here is an easy method to help you find a number that is going to work for you and your business. Some might say that it’s not a good rule of thumb, but I personally judge things on whether or not they work and get results. That’s all.

Start with the amount of income that your company generated last month and multiply it by .14 (or 14%). That means that if you had $10,000 in Gross Income last month you should budget to spend $1400 on marketing in the next month.

Wait…

I know, it sounds painful but it is just like a shot at the doctor. It might hurt for a minute (or in this case a month) but down the road you are going to be glad that you went through it. Putting that much toward the right marketing will bump up your income the next month and start you on a cycle of steady growth.

Actually if you are just starting a new business you will probably want to invest more like 20% into your marketing. 14% is a good number if you have been established awhile.

Remember what you do in marketing today will determine what you make 30-90 days down the road.

I know that some businesses run tighter than others and it is possible that you won’t be comfortable with that amount in the beginning. Don’t misunderstand me, any marketing is better than no marketing.

Don’t get discouraged if your budget is lower than 14% or the 20% number I gave you. But use those numbers as the ideal to strive for because, for me as well as many other growing businesses, it has proven to give the best rate of growth possible.

Again the 20% is for your business if it’s a few months old, the 14% for when you are established. A lot of other things go into your actual number but these are good guidelines to go by.

The growth of your business is based on three factors; quality products, great customer service and the proper amount of marketing. If you know you have the first two taken care and you still aren’t experiencing healthy growth then you need to take a serious look at your marketing budget.

So sharpen your pencil, start calculating and decide how rapidly you want your business to grow.

A great book to assist you in creating your future for your business is:

“The Pledge -Your Master Plan For An Abundant Life” by Michael Masterson…

I have read this book 2 or 3 times. It should probably be read before each new business venture as well as every December before you make you new yearly goals.

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6 Ways to Develop Greater Optimism for Your Future

Do you struggle to believe that good things are coming your way? Cultivating
optimism when you’re feeling depleted from life can seem exhausting, or even
impossible.

But all is not lost! Even in your darkest times, you can look forward with
anticipation to a bright future.

Keep these ideas in mind to help you develop greater optimism:

1. What does reality indicate? It’s easier to be more optimistic when a positive
outcome is likely, but sometimes you need to know when to let go or to make a
change.

Taking positive action to produce a better outcome also boosts your
optimism because you cease being a helpless victim of life’s circumstances.

2. Prioritize. Start by determining the most appropriate issues, situations and
times to be optimistic about. Instead of chasing after many things, some of
which may be unlikely, try focusing your energy on what’s most important.

Work on your one thing.

3. None of us knows the future. How many times in your past has a situation
yielded an unexpected outcome? Plenty of times! And many of those were
probably positive experiences, too.

Even if life seems full of situations that look less-than-promising, you
never know what may actually end up happening.

When you open your mind, you’re in a better emotional position to develop greater optimism. And you’re wise to expect the best, because new possibilities are around every corner.

4. Stay focused on your own passions. When we do what we love, we feel joy, and
joy generates optimism.

Whether you play a musical instrument, love working on cars, or enjoy
pursuing any other activity, be sure to set aside time in your week for your hobby. If you can, enjoy some “me” time each day.

Practicing your craft, hobby, or passion will help prevent you from
hanging your hopes on another person, place, or thing.

All the joy you need is within you and you’ll rediscover this moment by moment as you do
what you love.

Following your passion also helps keep you in the present. The past has
already passed. And the future hasn’t come yet. All you have this moment.

Don’t you want to make the most of it? When you do, your future almost
invariably turns out to be more to your liking!

5. Open your mind to new possibilities. Maybe you were expecting a promotion
that never came. Or perhaps you even lost your job. Now is a great time to
explore other opportunities.

Although you undoubtedly were looking forward to whatever didn’t
happen, or were happy to avoid what did, the truth is that the future is in
your hands.

Maybe you always wanted to try freelancing, or making something with
your hands for a living. Now is the time to run in that direction. Nothing is
stopping you anymore, not even waiting around for a different dream to come along.

6. Remember, there’s always help. Whether you make use of your social network
or see a licensed counselor, other people are there to support you as you move
toward your next adventure.

If you find yourself really feeling depressed, and nothing seems to work then you may want to check out professional counseling services.

Therapists are trained to walk people through all sorts of life transitions
and can definitely assist with yours.

Although Alexander Pope wrote, “Hope springs eternal,” you may also find it wise to recognize where to place your optimism and how to rediscover that feeling when you’re down.

If you open your mind to new possibilities and explore the tips above, you’ll be
pleased to find that, once again, you’re looking toward the future with greater optimism and excitement!

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7 Social Media Tips For Expanding The Voice Of Your Business

social media tips

 

 

In the fast world of social media as a tool for business, you may need some social media tips to get going. Read on for what I think are 7 good ones.

I also give you some advice on a real expert at using social media and why I follow her. You may want to also.

1. Do not forget to represent your entity as a person on your social media accounts.

People want to see you as a person not a business. They want to do business with you…

A real live breathing person. Even if you have a Facebook page with the name of your business you can still let people know you are a real person behind the business name.

2. Listen to your customer base, read their posts

This is very easy to do now. Follow your customers and potential customers on social media sites. In Fast Social Marketing Results there are excellent examples given of how to do this.

3. Be patient, it takes time to build your brand.

Most people want everything yesterday. Building your brand will not happen overnight.

4. Take every opportunity to get your name out there

Use Facebook, Twitter, Pinterest, LinkedIn, You Tube, Google Plus and any other social media site you feel comfortable using. I would specialize in using a few of these.

5. Be flexible, this is a fast changing environment.

Things on the internet change super fast now. In social media new platforms are coming out almost daily. What will be the next big thing?

Rely on true experts at social media like Lynn Terry to guide you.

6. Be willing to work with others to maximize success.

Again you want to follow real experts at social media. That’s what I do.

You cannot succeed by yourself online unless you are a true geek with some special talents like writing code or something… Scares me just to think about something like that.

7. Be humble about your achievements.

A little bragging is okay but don’t get carried away with it. Your customers want to know what’s in it for them…

They don’t really care a whole lot about your accomplishments.

You can keep your brand ahead of the curve by keeping high visibility. Use the 7 social media tips you learned here to make your social media marketing strategies turn into successes.

Learn more about social media at Fast Social Marketing Results

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How To Design A Blog – Don’t Stress Over It

You Know How To Design A Blog Now…It’s That Easy

how to design a blogIt is great that the phrase blogging floats around the internet day in and day out, but what if you have no idea of how to design a blog?  Maybe you don’t even know what blogging is.

Your blog can be a stand alone site or it can be a part of your website. In other words one of these could be your URL.
www.yourblogname.com  or  www.yourwebsitename.com/blog

You can decide for yourself which one you want.

The term blog refers to weblog.  Generally the most recent information on a blog is kept at the top of the page, as blog’s are dated log formats. A blog can be more of  a personal nature, for comment or web site material.

Often you will have commentary of other sites or links directing you to them. Most effective blogs are updated frequently. Sometimes as much as 2-3 times a day.

The very first weblog was back in 1993 it was the Mosaic.

This was generally a compiling of links that where kind of disregarded. It took until 1998 for they’re to be a mere handful of these so called blog’s in existence. The bloggers all knew each other and were swapping the links between each other.

By the year 1999 this term blog was starting to pick up pace, and as a result became a phenomenon. Once it became free to the public, it really took off and was a pastime that was an is still enjoyed by many.

Web logs were hand coded by developers on the web before software became available. The use of html was the main coding for this program, and the web designers at the time were pretty much the only ones that knew it.

How To Design A Blog Is Now More Critical Than Ever

We want our blog to make a very good first impression. There is a lot of noise and sleaze and crap online. We need to stand out from that. We need our new visitors to experience trust and authenticity when they land on our page.

There are multiple tools these days for the people that are truly interested in blogging. There are many different blogging platforms that can be found online.  Wordpress has become extremely popular.

It’s easy to set up. There are tons of free and paid templates to choose from. There is a free version and a paid version of WordPress. Your main blog has to be the paid format if you want to be seen as a professional.

You can switch templates whenever you want.

You can also pay someone to design your blog to fit you and your market. There are a ton of experts out there that will take your money to set up and design your blog for you. If you have the money and want a professional design go for it.

If you are truly new to blogging and blog design there is a great course I took that takes you from A-Z with videos showing you everything from how to design a blog to how to write different types of blog posts and get traffic.

You can check it out here

It’s just a great primer with no fluff from one of the world’s top bloggers.

Don’t Stress About Your Blog’s Design Though

Just pick a theme that looks good. They all are simple to use.

And I would use WordPress. Even though I said the design of your blog is critical if you are using WordPress and have an attractive theme you are good to go. Some people spend months trying to figure which theme to use.

That’s wasted time. Pick one and go for it… You can always change it if you need to.

Start putting good content out there for your readers. Don’t worry about how much traffic you have to your blog when you start.

Traffic takes time…

You want traffic that will favorite your blog and come back again and again.

The course above even has a getting traffic section for you.

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What’s Important To You? Look TO The Future…

whats important to youAfter I went to the gym yesterday morning I went to Barnes and Noble. I go every now and then to do a little browsing.

I normally order my books online but every now and then something catches my eye at the bookstore.

 

 

My real reason for going to the bookstore was to

browse magazines….

 

Specifically niche magazines… I am working on selling

physical products through Facebook ads and I wanted

to find a new niche that I am at least interested in.

 

It’s refreshing to break away from constantly recruiting

and selling everyday. Just put up some physical products

and collect the money when they sell.

 

But I am experimenting with the Facebook ads to see if

I can sell physical products this way. If I can make it work

I should be able to drastically increase the sells of my eBay

and Amazon stores…

 

Lots of SMART people are doing it this way so I decided it’s

time to try with the holiday season approaching rapidly.

 

So many of us get caught up in doing the same thing over and

over… We may think by jumping to the next hot thing we are

starting something new for ourselves…

 

Not Really…

 

We are really just doing the same old thing.  We may have a new

engine but we are doing the same marketing we have been doing

so nothing changes… No more sales than we had before.

 

That’s why I am REALLY trying new things. New types of marketing

that I have not done before…

 

Selling physical products and information products together. ..

 

Combining them… Yes you heard me right.

 

Where did I get this idea?

 

From really studying and working on myself the last few months.

 

At the bookstore after I browsed the niche magazines… think

model trains, die cast cars, etc.

 

Then I found myself in the Self-Help section… Hey I never go there.

Somebody I know might see me there.

 

Then I ventured over to the audio section… not fiction books

but business and self improvement audios…

 

It’s all about getting better and better everyday at whatever you 

do in life. Age doesn’t matter. Just get better.

 

If you are stuck and can’t seem to make things work  in your

home business… listen to some audios that have nothing to do

with what your are working on.

 

Read a book on something that improves you but is a little out there

from your normal personal development reading…maybe it’s a book

on how to read other people, how to sell face to face. Something we

got online to get away from.

 

I promise you that you will get ideas that you can apply online…capture

them. I always read or listen with pad and pen nearby.

 

If you have always sold information products, look at selling some

physical products and look at selling info products if you sell

physical products.  Or maybe combine them.

 

The bottom line is we have to expand our way of thinking. 150,000

people a day are looking for ways to make money online. Some will

start. Most will fail. There will be more competition in a few years.

 

So you must get better.

 

China has a holiday kind of like our Valentines Day… In one day they sold over 2 BILLION DOLLARS worth of physical products

 

…ONE DAY

 

Think about that…Really think about that. Most people in China are

NOT even online yet. And that’s just one country.

 

In closing get ready… Prepare yourself… Do whatever you have to do

to figure this online making money thing out… The faster the better.

 

Have A Great Day,

Mike Norris

askmikenorris@gmail.com

Friend Me On Facebook

P.S. Then send me a PM if you want to learn more about what I do.

Get Started Online ,